London based dancehall brand Shimmy Shimmy release a new set of tees for Summer 2012 (Learn more about Shimmy Shimmy). Inspired by lyrics and popular dancehall lingo from artist like Lady Saw (“Chat to mi back”) Super Cat (“Don Dada”) and Potential Kidd (“Yah Suh Nice”) and more. Check out more of the designs and the promo video of screen printing of the tees and photo shoot after the jump.
Shimmy Shimmy 2012 Collection from Shimmy Shimmy on Vimeo.
Mikelah
Mikelah is a Caribbean Culture expert, curating the bridge between the Caribbean and its diaspora. A CUNY Baruch College graduate with a BBA in Marketing. With previous experience with Caribbean lifestyle brands such as VP Records, Tempo TV and JAMROCK Magazine. Currently serving as a digital marketing maven by day, while continuing to collaborate with Caribbean brands.
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